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Analysis of the current situation of supply and demand in the candy and candied fruit market, the demand for imported candied candy has broad prospects

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Candy is a kind of candy and pastry, which refers to a snack with sugar as the main ingredient. Candied fruit is a food made from peaches, apricots, plums, dates, winter melon, ginger and other fruits and vegetables

Candy is a kind of candy and pastry, which refers to a snack with sugar as the main ingredient. Candied fruit is a food made from peaches, apricots, plums, dates, winter melon, ginger and other fruits and vegetables, pickled with sugar or honey and processed into food. According to the regional distribution of candied fruit, there are four main types of candied fruit: Beijing (Beijing) style, Suzhou (Suzhou) style candied fruit, Cantonese style candied fruit and Fujian style candied fruit.

With the improvement of people's living standards, the demand for snack foods such as candied fruits has gradually increased, and the market capacity of the industry has been further expanded. According to the data, in 2019, the total assets of China's candy, chocolate and candied fruit manufacturing industry reached 107.552 billion yuan, and the total profit reached 13.581 billion yuan.

Assets and profits of China's confectionery, chocolate and candied fruit manufacturing industry, 2018-2019

Under the consumption upgrade, young consumers, especially women, have a strong desire to explore fresh snack products, and are extremely keen on sweet and sour appetizing snacks such as candy and candied fruit. Due to the great appeal of these sweets to children, families with children also constitute a large consumer group.

In recent years, the output of candy products has also maintained a steady growth trend, in 2019, China's candy output reached 3.298 million tons, and in the first half of 2020, the candy output was 1.274 million tons.

Related report: "2020-2025 China Confectionery Industry Development Potential Analysis and Investment Direction Research Report" released by Huajing Industry Research Institute

China is a major exporter of the candy candied fruit industry, and in 2020, affected by the epidemic, the import and export trade of the candy candied fruit industry both declined in the first half of the year. From January to May 2020, China's import volume of candy and candied fruit was 32,119.0 tons, down 34.1% year-on-year, and the export volume was 129,971.9 tons, down 15.7% year-on-year.

More and more imported candies and candied fruits are improving raw materials and processes to ensure the taste while catering to the healthy transfer of consumers' eating habits, making these high-sugar imported foods continue to be popular.

In addition, compared with other types of food, candy and candied fruit have a richer variety of flavor types, which will make consumer groups who like to hunt for curiosity and try new things buy more. At the same time, candy and candied fruit are small in size, not easy to produce satiety, and have a strong taste, which can better meet the leisure purpose of consumers after tea and dinner, and the amount and frequency of intake are higher, which also increases sales to a certain extent.
 

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